Jan. 01, 2016
Heineken's New Video Is The Best Antidote To Pepsi's Tone Deaf Ad.
It's hard to forget the train wreck that was Pepsi's ridiculously uninformed ad. The spot attempted to use the sugary beverage to create a message of political unity. Well, at least I think that's what the out-of-touch Pepsi execs were going for, but really, who knows?
Well, Heineken has responded to the tone deaf ad by releasing their own and it nails the message on the head.
In the video, two individuals work together to overcome a variety of obstacles and tasks. What they don't know? That they have completely opposing political views and backgrounds.
When it is finally revealed exactly what the person sitting opposite to them really believes, will they be able to put differences aside and have a beer together?
Watch the video below to find out what wins; politics or human connection.
Jun. 19, 2019